Monmouthshire County Council has agreed on a partnership with Vivacity Labs to deploy sensors in its towns to understand traffic flows and travel patterns for cyclists and pedestrians.
It has already installed some sensors in Abergavenny to monitor the use of a recently developed contraflow cycle lane.
They use artificial intelligence and machine learning to capture anonymous data on transport modes, and will collect evidence on whether this has made cycling more popular and the effect on vehicle speeds as a consequence of narrowing the road space.
A spokesperson for Monmouthshire said: “The new contraflow cycle lane has transformed the way local residents travel. Not only has it reduced congestion in the town, but it’s made cycling accessible and safer for local residents.
“We’re now looking forward to reviewing the data insights that Vivacity Labs has collected in order to assess uptake in the long term and roll out new initiatives to promote active travel.”